WCHR
WCHR-FM becomes “105.7 The Hawk”
After years of planning, the 105.7 frequency took to the airwaves in Manahawkin, NJ for the first time in March of 2002. For its first month of existence, WCHR-FM simulcasted sister CHR “B98.5” WBBO. The long running plan was for a Classic Rock station to occupy the frequency. Back in 1999, when the station was originally slated to debut, a number of billboards went up proclaiming “Bruce is Coming” with a hawk playing a guitar. The Bruce reference was for local idol Bruce Springsteen. The station’s website was even fully designed. However, the owners had been building the station’s antenna without proper FCC approval. Getting back on track took some time, prolonging the launch. On April 15, 2002, 105.7 finally debuted its Hawk format similar to ones laun...
Christian 94.5 WCHR becomes Oldies WNJO
Nassau Broadcasting created the first duopoly in the Trenton market in early 1998 with the acquisition of 920 WTTM and 94.5 WCHR from Great Scott Broadcasting. WCHR’s religious programming was quickly transferred from 94.5 to 920. With market speculation leaning towards the debut of an AC or Country format, Nassau surprised observers with the choice of Oldies for the new station. With New Jersey 101.5 already in the market doing Oldies on weekends and overnights, many thought that there would be no room in the market for another Oldies outlet. The decision has chosen to be a wise one as WNJO has become a dominant #2 in the market, after debuting at #1 and allowing sister station WPST to retain the top spot.
