Power 99
Smooth Jazz 98.9 WJZN Memphis becomes Urban Power 99 WMPW
A little background on this. Back in 2001, Barnstable’s Memphis Radio Group purchased then KTMO 98.9 Kennett, MO, and moved it to Munford Tennessee to serve the Memphis Market. The format chosen was Smooth Jazz. In Kennett, the KTMO call letters and Classic Country format moved to 106.5, as it exists today. Friday, October 15 started with the normal “Smooth Ride” Morning show with Norm Miller, then into the mid-day (vt) show with Rob Moore. The flip was supposed to happen at 12 noon but some problems tweaking the audio were encountered and the new station didn’t sign on until approximately 12:50pm – with no stunt and no fanfare. The new format is going after Clear Channel’s WHRK K-97 and Flinn’s Hot 107.1 This one will shake the market to its core....
CHR “Power 99” WAPW becomes Alternative “99X” WNNX
During the late 80’s WAPW was the leading Mainstream CHR in Atlanta with ratings in the 7 to 9 share range and beating out longtime runners WZGC (Z-93) and WQXI (94-Q) out of the format. But during the fall 1991, the station started stumbling from a 6.5 in the summer book to a 4.7. This was caused by a decision at the time by management to lean heavy on Dance in order to find a nitch for the station. Reversing course, the station started re-adding Rock & Alternative tracks over the winter of 1991-92 and rose to a 6.3 in the winter, then dropped in the 4’s in the spring & summer books. After experimenting with a nightly all-Alternative music program called “On The Edgeâ€, the decision was made to change format to Alternative and the weekend before the format change on Octob...
