104.9 The Peak Debuts

Previous Format: Country “104.9 The Cat” (Moved To 100.9 WKLI) New Format: AAA “104.9 The Peak” Date & Time Of Change: December 14, 2013 at 12:00am More Info: RadioInsight, Wikipedia

“Z104.9” WZMR flips from Modern AC to Smooth Jazz

WZMR was a fairly new station in the Albany market, having moved in from Johnstown (oldies WSRD) in March 1999 after a purchase by Albany Broadcasting. The station began as Modern AC “The Point”, but was forced to change the name to “Z104.9” on the request of Infinity Broadcasting (representing rival owner Tele-Media, which had the right to use the name in Albany; launching Modern AC WCPT that May). After WCPT’s launch, “Z104.9” failed part due to a poorer signal than WCPT, part due to a contract to carry New York Yankees baseball placed there prior to the format launch. Having never broken the 2 share barrier, WZMR decided to fill the Smooth Jazz hole left by WHRL’s flip two weeks earlier (see above). The below switch is the end of Modern AC...