Previous Format: AC “Warm 93.9” New Format: CHR “I94” Date & Time Of Change: July 3, 2009 at 9:40am More Info: Wikipedia Aircheck Contributed by Mark David
Previous Format: AC “Warm 93.9” New Format: CHR “I94” Date & Time Of Change: July 2, 2009 at 12:00am More Info: RadioInsight, Wikipedia
On November 17, 2007 93.9 WWFT Fishers/Indianapolis dropped its 11-month old News/Talk format in favor of Christmas Music as “The Christmas Channel”. This move, in retaliation for Emmis’ announced move of 1070 WIBC to 93.1 FM on December 26, gave Indianapolis its 2nd all-Christmas format. On December 26, WWFT stunt changed to an announcement of a new format launching on January 2, 2008 at 9:39am. The new format, “Warm 93.9” which debuted with The Police “Every Breathe You Take”, was clearly designed to take shares away from Emmis’ WYXB “B105.7”. Cumulus’ has similar “Warm” branded AC’s that it acquired from Susquehanna along with WWFT in Cincinnati and York, PA.